All the President’s Products

Donald Trump, legendary for his business acumen in the gaming, private education and commercial aviation fields, is now bringing to the general credit-card holding public, the same integrity, value, and attention to detail that were the hallmarks of Trump University, Trump Taj Mahal and Trump Charitable Remainder Trust.

An acknowledged titan in the world of commerce even before his elevation to the US Presidency, Donald Trump’s billions were legendary with television viewers, real estate moguls, and perhaps especially: Contractors, many of whom contributed significantly to Mr. Trump’s swollen Forbes ranking.

The Trump organization’s forays into consumer products have been notably less successful. Ventures like Trump Vodka, Trump Steaks and Trump Condoms were generally disappointing. The three offerings mentioned above, despite clever marketing as complimentary products, were, like most of Trump’s consumer facing efforts, losers. A recent article in AdWeek, the leading industry publication covering the advertising and marketing business, remarked, “If the guy hadn’t cheaped out on his contract manufacturers, he might have had a chance. But rebottled McCormick, flaked and formed beef from canner-grade steers and prophylactics manufactured by Goodyear are not a recipe for retail success. - no matter how brilliant the synergies”

And then came the United States Presidency.

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Smells like winning!